The Tipping Point – Intro


How Little Things Can Make a Big Difference

Blog# 272020Book

Join me as I read Malcolm Gladwell’s Introduction to The Tipping Point, How Little Things Can Make a Big Difference.

Today I am reading the introduction to Malcolm Gladwell’s book, The Tipping Point. I am intrigued to learn more about why some things start epidemics while other’s do not. Malcolm Gladwell believes we can deliberately start and control positive epidemics of our own. Follow along with me to learn how it’s done.

Amazon affiliate link to book, The Tipping Point

Three characteristics – one, contagiousness; two, the fact that little causes can have big effects; and three, that change happens not gradually but at one dramatic moment – are the same three principles that define how measles moves through a grade-school classroom or the flu attacks every winter. Of the three, the third trait – the idea that epidemics can rise or fall in one dramatic moment – is the most important, because it is the principle that makes sense of the first two and that permits the greatest insight into why modern change happens the way it does. The name given to that one dramatic moment in an epidemic when everything can change all at once is the Tipping Point.

The Tipping Point, Introduction, page 9.
Amazon Business - Everything you love about Amazon. For work. Image is an affiliate link to Amazon Business
**Please note: As an Amazon Associate I earn from qualifying purchases**

Resources

Gladwell, M. (2002). The tipping point: how little things can make a difference.     Boston: Little, Brown.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s